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The Veneta and Verona Shoes

12 years after the launch of the BOYY LOAFUR, BOYY returns with a new family; the VENETO and partner shoe, the VERONA.

VENETO takes on a classic loafer in super supple Lambskin with a low profile and relaxed fit. Shoes fasten with silk woven rope and hardware closure to adjust fit and creates a scrunched effect.

VERONA is a hybrid ballerina loafer inspired by and reflects its namesake, the city of love. A heart shape pattern is pulled in with the silk woven rope and closure with a scrunched heel effect.

Circling back to the studio that first defined our visual image, benedict studio, a long-standing collaborator who captured the debut of our very first shoe launch in 2014.

This campaign unfolds through a playful, almost unruly lens. Borrowing from the instinctive language of childhood and reworking it into something more subversive. Movement becomes the narrative: bodies in flux, silhouettes slipping in and out of motion.

Creative Direction & Photography: Thananon Thanakornkarn 
Stylist: Luknut, Sirivong Sukaseamsin 
Assistant stylist: Nazer Bennui, Pairwa Toogjit
Hair: Boonsiri Noi-iam
Make-up: Andi Soon